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| Brandweek News - Tech and Hardware | |
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| Description: | Tech and Hardware News from Brandweek |
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| Latest Headlines | |
Brandweek News - Tech and Hardware |
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Activision Signs Brad Jakeman as Creative Officer
Fri, 10 Oct 2008 02:34:00 EDT Marketing vet's resume includes stints at Macy's and Citigroup. |
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Nielsen: Finance Firms Slash Ad Spending
Thu, 09 Oct 2008 04:28:00 EDT Capital One, Discover, Washington Mutual and Visa have all reduced their TV budgets. |
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Citizen's Bank Goes Paperless With 'Green$ense'
Thu, 09 Oct 2008 02:38:00 EDT The bank will give a dime to every customer that makes an electronic transaction. |
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That's a 'Wrap' for Madden
Wed, 08 Oct 2008 05:15:00 EDT New campaign aims to broaden PlayStation's image to appeal to larger population of sports fans. |
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Coldwell Banker Drops Home Prices to Lure Buyers
Tue, 07 Oct 2008 12:00:00 EDT The real estate company's 10-day sales event will reduce prices on homes by up to 10%. |
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U.S. Mayors Call for 'Green Revolution'
Mon, 06 Oct 2008 11:54:00 EDT Nation needs to generate more than 4 mil. green jobs by 2038, per a new report. |
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IGA, Activision Partner on PS3 Games
Tue, 30 Sep 2008 03:17:00 EDT Venture will put ads in upcoming games, including Guitar Hero World Tour. |
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Financial Firms' Ads: 'Don't Blame Us'
Fri, 26 Sep 2008 01:55:00 EDT After initially ignoring the Wall Street crisis, companies are starting to run messages that address the situation. |
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TNS: First-Half Ad Spend Falls 1.6%
Wed, 24 Sep 2008 03:58:00 EDT Q2 expenditures fell 3.7% compared to last year, the largest quarterly decline since 2001. |
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Cisco Evolves the 'Human Network'
Mon, 22 Sep 2008 05:16:00 EDT Tech provider launches second phase of campaign with a major TV, online push in the U.S. |
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